Would they feel the loss?
Colby Goodman helps organizations close the gap between the value they deliver and the value people actually feel.
Watch Colby Speak
Ten minutes that will change how you think about the organizations you lead.
In this speaker reel, Colby Goodman makes the case that most organizations are delivering real value — and still losing people. Not because they've failed. Because their members can't feel what they're worth. Watch the full reel and then let's talk.
About
Colby Goodman is a keynote speaker and growth strategist who helps organizations understand why people stay, buy, and belong - and how to design experiences that make them do all three.
Known for his dynamic delivery and research-driven insights, Colby translates complex behavioral science into practical strategies leaders can immediately apply. His work centers on a simple but powerful truth: relevance creates value, and value creates loyalty.
As Director of Membership Growth, Retention & Experience for one of the nation’s largest trade associations, he leads integrated sales, marketing, and engagement teams responsible for driving measurable growth and member value. His strategies have helped organizations strengthen loyalty, increase engagement, and elevate brand perception across competitive markets.
He is the creator of the Relevance → Experience → Value framework (REV Method™), a model leaders use to evaluate how their organizations show up, stand out, and stay meaningful to the people they serve.
On stage, Colby blends strategic insight, real-world examples, and energizing storytelling to challenge assumptions, shift mindsets, and equip audiences with tools they can use immediately.
Audiences consistently describe his sessions as insightful, engaging, and immediately applicable.
Keynotes
Flagship Keynote
The Relevance Imperative
They didn't leave angry. They left empty.
The Relevance Imperative and REV Method are trademarks of Colby Goodman.
Impossible to Leave
How the REV Method Builds Cultures and Customer Relationships That Last
Outgrow Yourself
On Becoming Someone You Haven't Met Yet
Contact
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